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Easy and Instant Content Management Solution

Featuring the ability to create, manage, monitor, and schedule media content on your display

A smart, intuitive content creation and management solution for your digital signage, MagicInfo offers a suite of creative tools that are built to facilitate content creation and display management, regardless of browser, device or OS, such as Android, Windows or Chrome. Discover a range of functionality, from creating eye-catching digital signage to designing and managing a complex, interactive multimedia display system.

Samsung MagicINFO encompasses MagicINFO Content Creator, where you are able to create your content or migrate your existing content that was made elsewhere, MagicINFO Server, which allows you to easily manage your content from any device,and the playback module, MagicINFO Player.

MagicINFO Server


Whether you have a few or few thousand digital displays to concurrently manage, it all becomes easier to manage now through the streamlined and centralized capabilities of MagicINFO Server. Welcome to a network-based solution that brings everything together into a simplified format, giving you complete management and oversight of your content deployments.


Manage and plan your content from anywhere and anytime with an easy-to-use web-based interface.

Create dynamic playlists using scripts, messages, videos, flash or static images. Extend usability with server-dependent enriched features such as Backup Player, Data Link, Audience Measurement and more.

Having been upgraded from ver 3.1 to 4.0, MagicINFO Server has seen a visual and technical overhaul that boasts of enhanced functionality and usability that transcends its earlier version.

Tailor to Any Screen Size, Any Model

Whether you are looking to utilize landscape or portrait, or a single screen or a multi-screen display wall, the choice is yours to decide what’s best for your display environment . A range of hardware options can be accommodated at the user’s disposal, including horizontal, vertical single screens, videowalls and a customized size for LED.

Need a quick content creation for your digital signage? Web Author has been engineered to be fully compatible and is ready and waiting inside MagicInfo Server for users to create a basic foundation of content that can be distributed instantly, while the dedicated Author (Premium Author and Video Wall Author) is available for those who wish to create more advanced content.

Allow content to remain in perfect sync with your remote databases  through DataLink

DataLink enables users to have content instantly updated in real time through the use of remote database sources and having content managed through diverse applications.

Case 1. Change pricing data in real time

Pricing data can be changed directly on a server and automatically updated and displayed on the signage in real time.

Case 2. Add tags to SMART Signage

Through use of tags users are able to showcase different content from the same playlist based on those tags. (for example, “Store A” refers to Location = Paris, and “Store B” has Location = Madrid)  

Case 3. Use MS Excel files for updating data in real time

For operator convenience, MS Excel files can be used to store and update content, with any changes being automatically reflected on the interconnected displays.

Deploy diverse content in dynamic formats

Make the most of your own media content by uploading multimedia that be quickly configured for scheduling and publishing to digital signage, backed by dedicated content support. Key widgets for weather and clock configuration can also be added for further customization of displays.

Discover the ease of creation though utilizing a variety of templates and assets

Accelerate the learning curve for discovering how to effectively author content through the simple approach of using drag & drop. Be able to create design content with ease by using pre-built templates, design elements, and by making effective use of decorative icons, known as Stamps and Stickers, which allow you to quickly and easily adapt promotions and prices.

Deliver sharp images in various lighting conditions

Deploy & Schedule & Manage

Reduce your costs with our System on Chip technology (SoC)

MagicInfo S can be run off the display’s embedded System-on-Chip processor, which comes equipped with a CPU, flash disk memory (FDM) storage, a graphic engine, and double data rate (DDR) memory. This reduces hardware costs for small systems playing complex, memory intensive media by eliminating the need for an additional PC or media player.

Streamlined scheduling that works on your time

Have your compelling content primed and ready to go at a time of your choosing, through Event Scheduling functionality that can be set according to hour, day, week and month. In addition to timing, determine how you want content to be published and if through a preferred format, layout or playlist, all through the use of drag-and-drop and simple navigational prompts.

A web-based solution to be accessed wherever you are

Any display in your network can now be managed remotely once web access is enabled. Convenience and flexibility is further underscored as administrators can connect with MagicInfo Server directly through their web browser. Using the web-based server, a manager can conduct all digital signage infrastructure management tasks, ranging from managing displays and content to analyzing audience measurement data.

A comprehensive monitoring dashboard that comes complete with statistics functionality

Monitoring dashboard

Concerned you may be overlooking anything? The monitoring dashboard that comes included gives you a real-time overview of the status of each device connected to your MagicInfo server network.

Statistics functions

Is your data managing you or are you managing your data? Users can perform analysis and obtain insights, as statistics functions related to devices (error occurrence, connection status), contents (play frequency, content type), and audience (gender, age) are provided.

Operate a diversity of displays through a single, unified server

The real power within Samsung MagicINFO Server lies with its ability to provide multiple network-based solutions for displays that are situated in different settings, whether on-site or off-site.


As an end-to-end manufacturer of both hardware and software,

Samsung can also innovate further than the competition, such as attaining a level of compatibility for MagicINFO Server that allows to seamlessly operate across standalone displays, video wall displays, semi-outdoor, outdoor displays and more.


That same innovation appears in the form of an effective remote controller that can turn on/off displays, conduct or schedule remote maintenance tasks and install updates without impeding display performance.

Retail  Entertainment  Education  Finance  Healthcare

Enable an immersive customer experience by allowing digital experiences to translate into offline shopping environments

  • Drive sales and brand awareness by attracting customers into the retail environment through engaging digital solutions

  • Launch content across an array of localized or off-site screens thanks to a cloud-based content management solution

  • Apply real-time customer preferences in order to optimize messages that appeal to target customers

Create and deploy innovations to elicit memorable experiences with menu boards and more

  • Incorporate new innovation such as beacons, order-ahead apps and self-ordering kiosks to optimize operational efficiency and positively impact consumers

  • Plan or adapt schedule content based on parameters including time, day and season

  • Boost sales through use of enticing videos of products, leveraging upsell potential, and dynamically promoting add-on items.

Streamline communication that’s always up-to-date, relevant and fast

  • Seamlessly integrate with accounting and back-office departments as a means to ensure accurate ticket prices, attractions, event information and current promotions

  • Minimize wait times at POS through use of interactive self-service order kiosks

  • Expand revenue with add-on suggestions, promotions, extra services and advertising income

Realize a connected community in a modernized campus

  • Maintain tight and centered control of messaging that allows individuals, departments and organizations to share from their own device

  • Receive assurance that emergency alerts and notifications are being disseminated throughout the campus

  • Keep staff informed and entertained while broadcasting news and content to the displays

Improve overall service while showcasing effective content and communication

  • Make the most of wait times through use of entertaining videos, live news feeds and social media

  • Incorporate new technology such as beacons, mobile apps and self-ordering kiosks to optimize operational efficiency and positively impact consumers

  • Unlock new revenue sources by tapping into advertising potential

Communicate with trusted data in real-time

  • Display live financial data feeds in real time

  • Deploy and update content from a central location or allow content to be customized to suit local banking conditions and audiences

  • Captivate users and new businesses though effective use of interactive displays with eye-catching promotion

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